Privacy policy

Privacy Policy

Last Updated: August 2026

At Physique The Label Pty Ltd ACN 674 479 899 your privacy is important to us. We are committed to protecting your personal information and handling it responsibly in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices you have regarding your personal information.

What Information We Collect

When you interact with Physique The Label, we may collect personal information including:

  • Your name
  • Email address
  • Phone number
  • Billing and shipping addresses
  • Purchase history
  • Customer support enquiries
  • Marketing preferences
  • Information about how you use our website, including cookies and analytics data

For payment security, we do not store your credit card details. Payments are securely processed by trusted third-party payment providers.

How We Collect Your Information

We collect information when you:

  • Place an order
  • Create an account
  • Subscribe to our email marketing
  • Contact our Customer Care team
  • Enter promotions or giveaways
  • Browse our website
  • Interact with our advertising or social media

Some information may also be collected automatically through cookies and similar technologies.

How We Use Your Information

We use your personal information to:

  • Process and deliver your orders
  • Provide customer support
  • Process returns and exchanges
  • Communicate with you about your order
  • Send marketing emails (only if you've subscribed)
  • Improve our website, products and services
  • Prevent fraud and protect our business
  • Meet our legal obligations

We will only use your information for purposes you would reasonably expect or where required or permitted by law.

Marketing Communications

If you've chosen to receive marketing from us, we may send you emails about:

  • New product launches
  • Promotions and sales
  • Exclusive offers
  • Brand news

You can unsubscribe at any time by clicking the Unsubscribe link in any email or by contacting us.

Sharing Your Information

We only share your information where necessary to operate our business.

This may include trusted service providers such as those that assist with:

  • Website hosting
  • Ecommerce and payment processing
  • Shipping and delivery
  • Email marketing
  • Customer service
  • Website analytics
  • Advertising and marketing

These providers are only given access to the information needed to perform their services and are required to protect your information.

We will never sell your personal information.

Overseas Disclosure

Some of our trusted service providers may store or process information overseas using secure cloud-based systems.

Where this occurs, we take reasonable steps to ensure your personal information is protected in accordance with Australian privacy laws.

Cookies

Our website uses cookies and similar technologies to improve your browsing experience.

Cookies help us:

  • Remember your preferences
  • Understand how visitors use our website
  • Improve website performance
  • Measure the effectiveness of advertising campaigns

You can disable cookies through your browser settings, although some website features may not function correctly.

Keeping Your Information Secure

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification or disclosure.

This includes using secure systems and trusted service providers to safeguard your information.

When personal information is no longer required, we will securely destroy or de-identify it where appropriate.

Accessing or Updating Your Information

You may request access to the personal information we hold about you or ask us to correct inaccurate information.

To do so, please contact us using the details below.

In some circumstances permitted by law, we may decline access or correction requests, but we'll explain our reasons if this occurs.

Complaints

If you believe we have breached your privacy, please contact us first so we can investigate and resolve the issue.

We'll acknowledge your enquiry as soon as possible and aim to respond within 14 business days.

If you're not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC).

Notifiable Data Breaches

If an eligible data breach occurs that is likely to result in serious harm, we'll investigate promptly and notify affected individuals and the Office of the Australian Information Commissioner where required by law.

Changes to This Policy

We may update this Privacy Policy from time to time.

The latest version will always be available on our website.

Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us.

Email: hello@ptl-store.com

Or submit an enquiry through the Contact page on our website.

Your Privacy Rights

Physique The Label complies with the Australian Privacy Principles contained in the Privacy Act 1988 (Cth).

Nothing in this Privacy Policy limits any rights you may have under Australian privacy law.